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- APPENDIX C:
-
- HYPERTEXT SYSTEM CASE STUDY PROTOCOL
-
-
- I. Purpose
-
- A. The project is a case study of information
- organizational software tools and methods used
- in a hypertext authoring system. (Plan
- outline, base, Yin, 65)
- B. Case study subject
-
- 1. The case study subject is the MaxThink
- hypertext authoring system, of Berkeley
- CA.
- 2. The investigator will study working
- production methods used for the "DaTa" CD-
- ROM-based hypertext product. It is a
- hypertext system containing detailed
- reference information for the accounting
- and auditing profession. It is produced
- under contract to Deloitte & Touche by
- MaxThink, Inc., and Pondlife Knowledge
- Systems, Inc.
- 3. Selection of the subject
-
- i. The investigator examined
- specifications of more than a dozen
- hypertext software candidates,
- before deciding on the MaxThink
- system. He also personally tested 8
- of the systems, before the final
- decision.
- ii. He limited candidate systems to
- those operating under MS-DOS.
-
- a. He reasoned that this
- operating system has the
- largest and most mature
- installed user base (1991), and
- the largest current business
- market penetration.
- b. It is thus the market with the
- earliest possibility for mass-
- market hypertext product
- distribution, and the first
- substantive consumer reaction
- and feedback.
-
- iii. The MaxThink software had the
- most sophisticated information
- organization, hypertext network-
- building, and control utilities of
- the hypertext authoring systems
- examined.
- iv. To the investigator's knowledge,
- the DaTa product is additionally the
- largest and most complex hypertext
- information product currently
- published. It is a serial hypertext
- publication, updated 4 to 6 times
- per year. The December, 1990,
- edition of the product was 80
- megabytes in size, containing
- approximately 200 interconnected
- networks, 20-25,000 ASCII content
- files, and an estimated 150,000
- hypertext links.
- v. Finally, this study subject was
- especially appealing to the
- investigator, because it combined
- the status of hypertext authoring
- system software developer and
- publisher, with the management of a
- large hypertext publishing
- operation. This lent credence in
- both the areas of hypertext software
- design and in the realities of
- editorial and information management
- of a large and changing hypertext
- information product.
-
- II. Procedures
-
- A. Scheduling of case visit
-
- 1. The subject site visit will take place
- during the week of March 11-15, 1991.
- 2. The investigator will visit the MaxThink
- company site in Berkeley CA, as well as
- the associate's working office in
- Kentfield CA.
-
- B. Persons to be interviewed
-
- 1. Neil Larson, Berkeley CA, President of
- MaxThink, Inc., developer of the
- hypertext software and authoring system.
- 2. Tony Phillips, Kentfield CA,
- author/creator of the DaTa hypertext
- system.
- 3. Kim Wilson, Berkeley CA, independent
- hypertext author/consultant, experienced
- user of the MaxThink system, on numerous
- contracted hypertext information
- projects.
- 4. Bruce Winters, Deloitte & Touche
- executive with responsibility for the
- DaTa product (to be interviewed by
- telephone).
-
- C. Other information sources (Yin, 78)
-
- 1. Detailed interview notes, to be
- supplemented by tape recordings of
- interview sessions.
- 2. Authoring system and runtime hypertext
- software documentation.
- 3. Internal operating documents and
- production records.
- 4. Software publisher newsletter, published
- reviews.
- 5. Direct observation of
- authoring/production methods, procedures.
- 6. Detailed examination of the DaTa
- hypertext product.
- 7. Corroboration of information system
- capabilities and operation by
- professional colleagues.
-
- D. Principles of evidence to be applied
-
- 1. Multiple sources of evidence - The
- investigator will use multiple sources of
- evidence, for validation of direct
- observation and interview data. (Yin, 89)
- 2. Organization of data - The investigator
- will organized notes and supporting
- documents using indexing to coded
- question numbers from the interview
- schedule. The investigator will use this
- coding number system for reference and
- identification of supporting materials.
- (Yin, 92)
- 3. Documentary evidence - to be used for
- corroboration whenever possible.
- 4. Chain of evidence - Much information
- will come from the interviews. However,
- supporting documents and examination of
- the sequence of hypertext authoring will
- provide additional verification of
- intended and actual hypertext product
- authoring design, methods, and final
- results. The chain of evidence may
- include verbally stated and written goals
- and procedures, system planning
- statements or documents, documentation on
- software abilities and methods,
- examination of administrative production
- records, and ending with actual
- performance of the final hypertext
- information product. As needed, the
- research report will include specific
- references to these various items of
- evidence.
-
- E. Specific techniques to be used
-
- 1. Interview schedule to be provided to
- subjects in advance, to allow time for
- reflection.
- 2. The investigator will discuss each
- schedule item with them prior to the
- answer, to insure they understand
- terminology and meaning of the item.
- 3. The investigator will take detailed
- notes during the interview sessions, and
- will also tape record the sessions.
- 4. The interviewer will ask subjects for
- reference to documentary, written
- corroboration, or other information
- sources, pertaining to selected items, to
- allow for internal checking and detail
- follow-up.
- 5. Classification of unincorporated
- features
-
- i. The interview schedule is based
- upon the "Traditional Information
- Access Methodology" model, created
- by the investigator. The research
- findings will include
- generalizations about applications
- of these traditional information
- access methods to the hypertext
- medium.
- ii. The investigator will make a
- special point of questioning the
- principals about information access
- elements NOT currently contained in
- the MaxThink authoring system and
- runtime hypertext software. He will
- query specifically about the
- possibilities for development of
- such features, either via software
- modules or usage of external, third-
- party, software products.
- iii. The interviewer will classify and
- record details within the interview
- notes, using the following
- categories:
-
- a. "Present" - existing in
- current system.
- b. "Easily Achieved" - requiring
- only editorial decision by
- author for addition to the
- current implementation.
- c. "Modifications Needed" -
- requiring changes to current
- software. (In addition, the
- interviewees will be questioned
- about the general approach and
- estimated effort for such
- modifications.)
- d. "Not Achievable" - Not judged
- possible within this particular
- hypertext software
- implementation and/or approach.
-
- iv. This classification will aid in
- the "Generalization" portion of the
- final research report.
-
- III. Prepare case study protocol & questions
- IV. Analytical strategy (Yin, 99+)
-
- A. Basis - both data collection and analysis
- will be based upon the investigator's
- theoretical construct or conceptual model of
- traditional information retrieval methods.
- B. Modes of analysis
-
- 1. The investigator will primarily use the
- technique of pattern-matching logic (Yin,
- 103) for analysis of the study. (Yin,
- 100)
-
- i. He will compare the collected case
- study facts to the proposed
- conceptual model.
- ii. This mode of analysis should tend
- to bear out or verify internal
- validity of the model, compared to
- objective reality.
- iii. Alternatively, the data may point
- out flaws in the conceptual model,
- suggesting modification, alternative
- approaches for modification, or
- simple rejection.
- iv. This analysis will generally
- support or contradict the general
- model construct, giving basis for
- conclusions on the research
- hypotheses.
-
- 2. Data displays used in representation.
-
- i. This is not a multi-case study, and
- will not focus on numeric or
- statistical data collection. The
- interview and supporting data will
- instead focus on detailed
- description of information system
- editorial and access-design
- methodology.
- ii. The investigator will use flow
- charts, and tabular presentations to
- summarize the findings of the study.
- iii. The flow charts will describe the
- authoring process, including the
- presence of data processing,
- editorial, information access
- enhancement, and quality control
- mechanisms.
- iv. The tabular charts will portray
- the characteristics of the subject
- hypertext system, in presentations of
- ranking of adherence in the various
- areas of the conceptual model.
- v. The tables will also optionally
- represent the ranking or adherence
- of a general hypertext information
- system, based upon analysis of the
- "Possible" and "Achievable" answer
- classifications.